Most buyers wish to accomplish business with individuals they are able to trust: Being reliable is essential to effective selling. Yet, most salespeople who work in the area of Financial Services happen to be deliberately and calculatedly fooled by their employer- often a Brokerage Company or perhaps an Insurance Company. Could it be any question that just 3 from 20 individuals who go into the field survive?

You’re a victim from the financial services industry, if you have been told that:

* Lots of people are earning lots of money within the business.

Truth: About 15% are earning a good living selling financial services, the remainder are battling.

* Many people actually need your services and products.

Truth: Many people may require your service, but many don’t wish to purchase them. Regrettably, insurance providers don’t educate you how to locate our prime Probability Prospects which do are interested insurance now. Rather, they need many of their agents to conquer the shrubbery for that low probability prospects – simply because they focus on commission.

* You need to actually want to help people to become effective.

Truth: Many people do not want your help.

* You have to become very experienced in the technical facets of financial services.

Truth: It *is* useful to know financial services products. It is a lot more important, however, to get good at Prospecting (a kind of Marketing) and Selling.

* It’s simpler to learn to sell rather than learn financial planning.

Truth: Overturn holds true. It’s not hard to find highly competent financial planners who’ll focus on your cases very inexpensively – because they do not understand how to sell.

Salespeople a new comer to the Financial Services industry are often victimized by a few, or all, of those Myths. The end result? They strive, they work diligently – plus they sell hardly any. The neophyte sales rep is blamed because of not being persuasive enough, being too thin-skinned, being excessively sensitive, or becoming lazy.

How can the very best salespeople within the Insurance and Brokerage industries survive? How can they flourish in earning six and 7-figure incomes, from the odds? The sales stars that we have studied understand how to:

* Define target markets – individuals willing, and able, to purchase of your stuff

* Create a viable prospecting list: A real prospect must meet defined criteria

* Maintain connection with prospects – without annoying them

* When you should make appointments – and to save lots of time with ‘low probability’ prospects

* Result in the ‘numbers game’ work to your benefit

* How you can dramatically boost the prospect of effectively closing a purchase

Whenever you stop being victimized through the Sales Myths perpetuated from your industry, and prevent victimizing prospects by perpetuating individuals myths, you’ll enjoy real revenue achievement. Whenever you differentiate yourself out of your competition, understand how to open and keep real dialogue with prospects, understand how to develop mutual respect and trust, and concentrate your selling efforts only on viable (High Probability) prospects, you may enjoy considerable success. It’s not necessary to continue to work harder you need to more competently!